
On November 2nd, 2009, a short 10-minute thriller made it's way onto Youtube. It was quite fun, and even though it wasn't Shakespeare by any means, the work and discipline that went into making it was quite apparent. It inspired me. It was another reminder that acting and film making - however serious the role or film can be - should never lose it's fun side. Once that's gone, everything else falls apart. I have acted in a lot of student and indie films, and have had so much fun doing it, that watching this film made me really feel as if I was a part of the experience myself.
The film in which I speak of is called "BOO!" , and it's about a girl being stalked on her birthday and must survive the night! It stars such names as Samantha Droke (Poor Paul), Brandon Smith & Tiffany Thornton (both from Sonny with a Chance), Francia Raisa & Allen Evangelista (both from The Secret Life of the American Teenager), Chris Hunter (South of Nowhere), and Mark Hapka (Days of Our Lives).
The film was directed by David Henrie (Wizards of Waverly Place) and his cousin Johnny Salvatore. It was shot in 2 days - no funding, no major equipment - just a camera, a light, and a bunch of friends! Guerrilla film making at it's best! The film belongs to the YuteTV production label, which was created by David Henrie. YuteTV's purpose is to inspire young filmmakers to go out and make movies! BOO! was made with very little - just a little passion, a camera and some friends - and it's proof that it can be done! How awesome is that?
Now, someone who should get some credit is the man who shot BOO! himself, Mr. Alfredo Flores! Alfredo is a music video director with a deep passion for film making and music! I had a wonderful opportunity to interview Alfredo, and we talked a bit about BOO!, but more so, who the man behind the lens really is.
Enjoy!
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Marco Gennuso (MG) - First off, thanks for taking time out of your busy schedule to do this! For the many people who want to know..........Who is Alfredo Flores?
ALFREDO FLORES (AF) - Alfredo is a guy who moved from NJ to LA with a dream and has been fighting and working for that dream since day 1.
MG - When did you realize that film making is something you wanted to do?
AF - Funny story. 1998 I believe. I was 9 years old. I saw Mariah Carey's "Honey" video on TV. It was VH1 Pop Up I believe. They were in Puerto Rico riding on jet ski's and I thought "man I want to do that!"
MG - How did you get started in the biz?
AF - I moved to LA about 2 years ago and I started doing anything I could possibly do to meet people and work in production. I landed an internship at UNCLE and the rest is history.
MG - Ahhh, a hustler! Very much like me! What are some of your favorite music videos?
AF - My favorite videos of all time generated in the late 90's early 2000's (Heartbreaker, Toxic, 99 Problems) and of course, every Michael Jackson music video.
MG - Everyone I know who loves music videos has always mentioned TOXIC, lol. Music videos are, atleast in my mind, a very underrated form of art. What is it about them that interests you so much?
AF - Music. Music is my art. Ever since I was young music has driven every aspect of my life. I love performance, choreography, lighting, style - and when I think of a way to combine them all, I think music video.
MG - I'm pretty diverse when it comes to music. I love different genres for different reasons, and try to keep an open mind. Who are some of your favorite artists, and what's playing on your Ipod now?
AF - I love everyone, as well. From Kings of Leon to Mariah Carey, Jay-Z, Paramore, Taylor Swift.......it's endless.
MG - Editing is such a daunting task, and another form of art that's highly underappreciated. Which process do you enjoy more - the filming or the editing?
AF - Thats so hard to say. I love the filming because you get to connect with the cast and have a good time. You get to plan out shots and create solutions to problems. Then in editing, if I get a good cut, til this day I still get excited. So thats a tough one.
MG - We're all inspired by others doing what we love to do. Anyone you dream of working with?
AF - Always dreamed of working with Michael Jackson and to know that I no longer have the opportunity it makes me want to create and envision like he did.
MG - Yeah, I feel the same way about some actors that I've looked up to who are no longer with us, or are on their way out. You ever watch a music video and think, "Damn, I wish that was MY music video!" ?
AF - Plenty of times. There are so many great videos out there and I want to do every single one!
MG - Who are some of the people you've loved working with?
AF - I'd have to say working with Mariah Carey has been my favorite thus far. She was the reason why I had this passion. Paul Hunter directed "Honey" and she was the artist. It was unreal.
MG - What was the hardest project you had to work on?
AF - Each project I have done has different challenges. They all vary and that is what is so unique about production. Nothing is ever the same.
MG - I've seen some of the behind-the-scenes footage of artists you shot on your Myspace, really great stuff! I've always wondered how that stuff works exactly.....Are you ever told to cut certain things out?
AF - All the time. There are certain things I have to cut out and certain things im not allowed to show. I do a rough cut which is my cut and the label or manager always gives me things that are not supposed to be in the videos and then I edit it down.
MG - Do you do any writing?
AF - Yes, I write everything I direct and I also collab with other writers.
MG - Last year you visited my hometown of Toronto. Tell us a bit about that. Did you like it here?
AF - Love Toronto. Love Franz. Love the Eaton Center. Visiting a lot of my friend's from Camp Rock, one weekend we shot Roshon's music video, so that was fun just being with everyone.
MG - OK, let's talk about BOO! I loved it, it was a lot of fun! How did you get involved with that?
AF - I got a call from Chris Rossi who was the producer of BOO and he asked for me to come in during a meeting.
MG - David Henrie says all you guys had was a camera and a light. That's pretty impressive, since the production value looks a lot higher than that. What kind of camera did you use?
AF - Yes, all we had was my camera - PanasonicHVX200 and an LCD light that I connect to my camera.
MG - How was David as a first time director?
AF - David is great. He is such a talented individual. There's always some type of idea coming out of his brain. Working with him, I'm constantly inspired.
MG - Was there any difficulty during it's 2-day shoot?
AF - YES! Plenty of challenges. Location lights turning off when we needed them. Finding an escape that was clean and understandable by the audience. Making sure we found points of the dialogue to make sure we hit (because the movie was improv) but it was the best time ever!
MG - Oh, I can definitely relate! So has David officially recruited you on to YuteTV?
AF - Yes, I am part of the YuteTV team!
MG - Why did BOO premier at a later date than originally planned?
AF - Technical Difficulties with the uploading.
MG - Any chance we'll ever see the gag reel?
AF - The gag reel!! Haha maybe. I don't know. Maybe. There sure were a lot of gags.
MG - If you weren't working with actors and shooting, what would you be doing?
AF - Honestly, that is tough. I can't see myself doing anything else. I would probably be teaching it.
MG - Any chance we'll see you in front of the camera instead of behind?
AF - Maybe. I want to act in a horror film really bad. Where I die or something. Other than that, no!
MG - Dude, I LOVE horror films! I just did a short one and I had to get all bloody, so much fun! Besides that, have you seen any good movies lately?
AF - Law Abiding Citizen.. Just saw that movie last week. Great movie.
MG - So, where do you want to go from here?
AF - I want to enhance my craft. I want to further my directing career with different artist.
MG - Any new projects in the works?
AF - Yes! GO CODE BLUE - PSA about teenage homelessness. I just directed this PSA and it is such a great cause. Im excited for it.
MG - What advice can you give to anyone trying to break in the biz?
AF - Never give up. Keep fighting for your dreams. It really is possible. I am proof of that!

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You can check out Alfredo's official Myspace at : http://www.myspace.com/alfredoflores
Or follow him on Twitter at : http://www.twitter.com/alfredoflores
And be sure to check out YuteTV! http://www.twitter.com/YUTE_tv
And finally, check out BOO! below!










